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n The Lucifer Effect, we examined how social situations lead ordinary people to commit unimaginable acts of violence, discrimination, and indifference to the suffering of others. Many of us hope that if we were placed in such situations, we would be the courageous ones who resist unjust authority, who are immune to compliance tactics, and who never abandon our core beliefs and principles in the face of social pressures. However, the reality is we can never predict our actions without being placed in similar situations. This is one of the recurring themes of “The Lucifer Effect” and something that should not be lost on us as we make everyday decisions.

Indeed, even without being placed in the heat of war, the inhumanity of prisons, or the clutches of social psychologists, our daily lives are wrought with similarly compelling social tensions. This section of the website was created as a springboard for learning how unwanted and unjust influence can impact your daily life and to better equip you to resist these forces. By understanding the contexts of influence and social compliance, become familiar with significant experimental findings from social psychological research, along with some basic terminology, we hope you will become more proficient in identifying common social influence principles and the strategies that professional agents of influence may use to gain your compliance. Finally, we will take you through frameworks that prominent social psychologists have created to understand social influence and identify how you can apply these ideas to your own life. Furthermore, we will discuss ways to utilize your new understanding of the principles of social influence for positive social change, and finally close with some specific hints from Dr. Z on how to resist unwanted influences.

http://www.lucifereffect.com